most recent post is about writing naked. Taking all the extra phrases out and keeping your words to a bare minimum.
Why don’t we do that? Seth Godin says fear and I agree. I am afraid to say it like it is. Often.
And sometimes I don’t have an opinion but I still want to say something. There’s a lesson in that. However, I think there is more. But you be the judge.
Writing naked is hard
It’s hard work to pare down to the naked message. It’s easier to meander through flowery language
and leave it there. Writing naked requires severe editing.
We love our writing
Writing naked means that we have to slash our
beloved words. Writing naked means no pontificating.
Writing naked requires that we know what we want to say
Sometimes we write bunches of text because we don’t know our point. If we knew, we could be to the point.
Writing Naked can upset your client
I write content for clients. My clients expect a certain amount of text. Here is where quality trumps quantity. I
often eliminate site text that does not add information.
One last reflection on writing naked:
sometimes writing naked can shut down feedback. And if it is feedback that you want – watch your naked writing.
So do you think fear is the only reason. Or do I make a point?