SEO Content

Learn On-page SEO

On-page SEO is an online marketing tactic that helps your website ‘show up’ in search results. Using on-page SEO can help you to generate leads for your business without having to buy online advertising. SEO isn’t the only way to enhance your website’s visibility in search. For a strong online presence you need to use multiple tactics including blogging and social media. What’s the principle behind SEO? The principle behind SEO is that the higher a web page ranks in search

Change or die: SEO & Keywords Should Evolve

Refresh your keywords for search success I know, I know – such drama. But I wanted to get your attention. And besides, posts about keywords aren’t always the most attention-getting posts on the web. Still, keywords are the foundation of on-page SEO and organic results. So pay attention.  Marketing materials and website content change over time to reflect the changing products and services that your company offers. This means that the terms people search for

SEO: Compiling your keywords for search success

Keywords are the foundation of on-page SEO Before you begin any web content project, you need to build your keyword list. Building your list means hunting down those keyword terms and phrases that your potential website visitors would use to search for your products and services. As I have mentioned repeatedly in other posts: your goal when you compile your list is to match your list to your audience’s searches. You can compile your keyword